Skip to main content Scroll Top
A canal boat moored by a stone bridge at dusk in VR

Case study · Immersive experience

Waterways Ireland: the Virtual Canal Experience

Waterways Ireland’s first venture into virtual reality: a canal habitat, above and below the water.

Discuss an immersive projectWatch the video

Customer
Waterways Ireland
Use
Heritage and public engagement
Built
2020
Format
VR experience, built to be extended

The brief

Tell the story of the canals’ heritage, natural, built and cultural, in Waterways Ireland’s first VR project.

The experience also had to show the strategic partnerships Waterways Ireland has built with its stakeholders.

It had to be accurate. Canals are important wildlife corridors, so every habitat had to match the baseline imagery Waterways Ireland supplied.

Watercolour concept art of a fox and a hedgehog on a canal bank
Concept art for the canal bank.

The solution: a canal, above and below the water

Mersus turned concept art and Waterways Ireland’s baseline imagery into a virtual canal: realistic vegetation, mammals with their own sounds, and an underwater scene with coarse fish, crayfish, aquatic plants and sunlight dappling through the water.

The project was built so that Waterways Ireland can add to it, augment it or change it in future.

Waterways Ireland Virtual Canal Experience video
The Virtual Canal Experience (5:55), from Waterways Ireland.

From concept art to VR

Watercolour concept art of fish, a dragonfly and water lilies
Concept: the underwater habitat.
Fish swimming among reeds in the underwater canal scene in VR
In VR: the underwater habitat.

What Waterways Ireland said

The Project Team offered excellent overall project management but in particular it was the creativity and attention to detail that made this project such a success. Having dedicated artistic input ensures that the VR experience becomes much more than a collection of digital assets: the story or message you wish to portray is equally as important.

Cormac McCarthy, Environment & Heritage Officer, Waterways Ireland

We provided them with a series of baseline imagery, all of which was met with stunning accuracy. This is especially important when dealing with important wildlife corridors like canals.

Cormac McCarthy, Environment & Heritage Officer, Waterways Ireland

Talk to us about an immersive experience